Senior Performance Manager, Central London – Up to £50k DOE plus benefits
Based in this agency’s London office working for the performance arm of this outfit, this Senior Performance Manager role will be to lead efficiency and performance of their pre-existing approach (Media and ASO), as well as develop their company services and create new revenue streams.
This Senior Performance Manager will be a central point of knowledge for the client service team, responsible for providing solutions to big clients and brands. This Senior Performance Manager is perfect for a self starter who is a mobile marketing expert. You will define how we look at tracking & analytics, media buying, retention strategies and incremental value.
Responsibilities
Accountable for client delivery of media services: Apple Search Ads & GACs
Accountable for reporting systems
Accountable for diversifying services
Accountable for increasing revenue
Knowledge & Experience
- Experience working with large data sets and mobile marketing platforms
- Proficient in media buying for mobile apps, inclusive of; AppleSearch Ads, Google Adwords, Programmatic & Social
- Knowledge of mobile tracking, analytics and attribution
- Knowledge of CRM and marketing automation tools
- Knowledge of app store optimisation
- Record of commercial decisions informed by data driven analysis
- Record of project management skills
- Experience of working in a startup (preferable)
Experience Required
- High degree of computer literacy
- Ability to multi task against competing priorities, in a fast-paced, responsive, working environment
Key Attributes
- Excellent attention to detail
- Numerate and articulate
- Maintains a diplomatic and professional approach to work in all circumstances
- Accountable and responsive ; able to deliver outcomes effectively
- Displays a consistent level of evident enthusiasm
- Flexible, versatile and copes well under pressure
- Has high personal standards and promotes them in others
- A valued team member, who upholds the agency’s values and professional integrity at all times