Digital Media Planning Director

Location London
Discipline: Digital, Paid Media, Strategy
Job type: Permanent
Salary: Up to £59k DOE plus benefits
Contact name: Steve Souster

Contact email: steve@air-recruitment.com
Job ref: SS699
Published: almost 2 years ago

Digital Media Planning Director, Fully Remote – Up to £59k DOE plus benefits

This leading Digital Media Agency, based in the heart of London, is growing by the day and they’re now on the hunt for a Digital Media Planning Director to join their talented team.

The Digital Media Planning Director will work closely with the Planning and Client Service lead in the pod and be accountable for the quality of Digital Media Planning work being delivered to clients. They are ultimately responsible for the media plan recommendation, weekly reporting review and campaign PCA. They work with the team to ensure communication to the client is clear, compelling and of a high standard. They will foster strong external relationships and keep a close eye on the market to ensure new opportunities and research are reviewed and implemented for the benefit of their clients.

Some of the things we’d like this Digital Media Planning Director to do:

-       Oversee and quality assure all deliverables produced by junior team members, particularly ensuring the high quality delivery of tactical response presentations, in-flight reporting, insightful post campaign analyses and clear and considered briefings to Activation

-       Take a lead role in client presentations, delegating to the team as appropriate

-       Take responsibility for campaign performance against intended outcomes

-       Deliver the growth & testing plans that outline what our focus areas should be in order to drive performance, and work with relevant teams to bring these plans to life with media

-       Collaborate with the Analytics team to develop client Learning Agendas & measurement plans

-       Drive internal thought leadership and team process/workflow enhancement, increasing work quality, making us more efficient, and improving Essential satisfaction


The kind of experience we’re looking for in this Digital Media Planning Director:

-       5-7 years experience in digital advertising

-       Strong knowledge of the paid media landscape

-       Please note that this a digital only role, so strong digital paid media knowledge is essential

-       Proven experience in media at Director level, particularly across Performance led accounts, gaining solid understanding of the principles of marketing and advertising, as well as running and motivating teams

-       An active interest in how digital innovation is driving change

-       Ability to work in a team environment that promotes collaboration; but also capable of working independently when needed

-       Knowledge of 3rd party research tools and how they impact planning decisions

-       A strong understanding of Performance planning principles