Paid Social Lead, London - Fully remote work available, Up to £80k Dependent on Experience.
We’re on the lookout for a Paid Social Lead, to join this brilliant, global data media agency. With a long list of well-known clients and standing at 1800 employees, this agency is growing fast and has some great projects in the line-up.
As Paid Social Lead, you’ll be taking on the role of Paid Social lead for designated clients/campaigns, and you’ll be responsible for delivering category-defining capabilities and services across all Biddable channels.
The successful Paid Social Leadwill be responsible for:
· Responsible for effective oversight of designated account campaigns and weaving these into the overall cross-channel campaign strategy
· Support the team Client Director & Media Activation Practice Lead in capacity planning & resource management for the team
· Ensure adherence to all channel best practices for client within paid search, and contribute to the development of paid search best practice
· Take ownership of your clients’ testing plans to organise both tactical, and mid- term campaign actions and goals, and manage the planning, execution & evaluation of tests
· Develop strong relationships with your client, and key suppliers
· Managing forecasting and launching new campaigns and initiatives
· Keep abreast of large-scale developments across display, programmatic and paid social
· Ownership of channel specialism forecasting, brand study and optimisation methodologies
· Ownership of channel specialism test ideation in partnership with Analytics
· Motivational Leader, leading by example while encouraging and coaching juniors on the team
As Paid Social Lead, you’ll also have:
· 5+ years’ experience within Paid Social
· Experience with owning campaigns and weaving into overall campaign strategy
· Experience within owning channel level forecast inputs for Media Planning
· Excellent knowledge of media planning fundamentals e.g. reach, frequency, channels, formats, etc.
· Ensures all proposed planning tactics ladder up to higher level strategic thinking
· Proven experience at Activation Director level in a Digital Media or Advertising role
· Proven Project Management, Leadership and People Management Experience
If this sounds like the perfect Paid Social Lead role for you, please get in touch quoting job reference SP101.
Please also visit www.air-recruitment.com